Anton Baarslag

Partnerships and Acquisitions

After my military service, I started working with the predecessor of Pavo. I fulfilled a number of positions before I was appointed as general manager. Since I first started working for this company, this is the business unit where I have worked the longest period of time. At Pavo we have made the turnaround from horsefeed to feeding the healthy horse. We focus on our clients and their horses rather than our product. And I am really proud that we have achieved this turnaround.

As the general manager, you are not an open book to be read by anyone, but the people who know me well, know exactly how I feel. They know about my wife, who I met 40 years ago and who sadly passed away recently[A1] . I’ve known her for the same length of time as I have worked for this company, via its various acquisitions. Together with the Protestant Church in Boxmeer we have been participating in a project in Uganda, which aims at providing clean drinking water and better education. My wife and I visited the project four times. I have always felt that people should not only do their job, but that they also have a duty to fulfil in society.


Anton Baarslag

+31 (0) 485 490 700
anton.baarslag@pavo.net